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Samuel started working for Relevant as an System Architect in October. He is working with our development team to bring our up-and-coming Relevant Yield product to the market. With this new product, data providers for Relevant Audience will get full insight on their data selling performance - per day, site and audience segment. This will add another level of transparency and automation for our Audience data providers.

With a background in the online advertising industry - Samuel is keen to help Relevant provide their customers with a wider sets of tools to monitor, react and act upon their data and other revenue streams. Both on the sell- and buy-sides of the digital ecosystem.

We asked Samuel some questions about his first experiences of being part of Relevant team.

What got you interested in working for Relevant?

I’ve known Relevant for years as a highly competent and trustworthy company with an online marketing know-how second to none in the Nordic region. Therefore I didn’t hesitate many seconds when the opportunity emerged to be a part of this company – and to help developing Relevant Digitals product suite.

What makes the digital industry compelling to you?

The online advertising industry have transformed during the last years from consisting of relatively simple products (ad servers) showing (in most cases irrelevant) banners – into a data-driven and increasingly sophisticated digital market, with a wealth of exciting challenges, many of them still waiting to be solved. To work on the forefront of such evolution - is something that I believe is interesting for anyone with a passion for technical problem solving.

What have you enjoyed mostly during your first time at Relevant?

The friendly and open minded atmosphere at Relevant is something that I think makes everyone in the company focus better, not only on their own tasks - but on helping each other achieving our common goals. I like the transparency within the company where all information you need to understand the company’s direction is shared to everyone.

Would you like to join to our Relevant team?

Are you an experienced veteran in the digital industry who is looking for new challenges or just starting your career, but want to learn about online advertising and online media? Relevant are continuously looking for a wide range of talent to strengthen our team.

Suvi Leino
By: Suvi Leino

Responsible for marketing and communications at Relevant Digital.

 

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