RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Thuy Ho
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Multivariate Testing in Ad Monetisation: Effective Strategies for Publishers
"Start testing, stop guessing" is Relevant Digital's motto, as our ...
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Header Bidding Wrappers Explained: A Guide for Publishers and Ad Networks
What’s tougher—choosing from two or three wrapper options or sifting ...
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Getting Started with Prebid Server: A Practical Guide for Publishers
Header bidding is a programmatic ad sales technique used by more than ...
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Ad Refresh Best Practices: How to Do It Right and Boost Revenue
Digital Ad Sellers constantly look for innovative ways to increase ...
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How to Optimise Ad Sales With Smart Analytics and Actionable Data
Today, almost everyone in ad sales uses some form of analytics to ...
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WetterOnline Increases Mobile Revenue With Prebid Mobile Integration
WetterOnline is a popular and well-loved name in Germany and ...
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Cannes Lions 2024 Recap: Key Trends and Highlights From the Festival
Cannes Lions is a rather new event for Relevant Digital, as we didn’t ...
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Privacy Sandbox Topics API tests: Updated insights
Nearly six months have passed since Google reduced third-party cookie ...
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Simplifying Header Bidding Management: Tools and Tips for Publishers
Header bidding is one of the best and most common money-makers in ...
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Prebid Mobile: Adapting New Privacy Changes
2024 started with Google (finally) removing third-party cookies for ...
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