RELEVANT DIGITAL - BLOG

Expertise and current insights on digital media commercialisation and advertising

blog
Nov 5 2024
  • by Thuy Ho
  • 0 Comments

How to get started with the Prebid Server?

Header bidding is a programmatic ad sales technique used by more than ...

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blog
Nov 5 2024
  • by Petri Kokkonen
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Digital Media 2025: Perspectives on Innovation and Growth

The digital media industry is transitioning into a new era, where ...

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blog
Oct 9 2024
  • by Thuy Ho
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How to Do Ad Refresh Properly?

Digital Ad Sellers constantly look for innovative ways to increase ...

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blog
Sep 30 2024
  • by Suvi Leino
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The Impact of Google's Trial on Digital Publishers

The outcome of Google’s antitrust trial could significantly reshape ...

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blog
Sep 25 2024
  • by Suvi Leino
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DMEXCO 2024 Recap: Digital Advertising and Programmatic in Europe and Media Trends for 2025

DMEXCO 2024 once again offered a fantastic opportunity to explore the ...

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blog
Sep 13 2024
  • by Petri Kokkonen
  • 0 Comments

Google Topics API in Prebid, does it bring value for buyers and sellers?

In July, we heard that the hard cut of Google Chrome 3rd-party ...

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blog
Sep 9 2024
  • by Thuy Ho
  • 0 Comments

Ad Sales Analytics and Effective Optimisation with Data

Today, almost everyone in ad sales uses some form of analytics to ...

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blog
Aug 13 2024
  • by Suvi Leino
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Meet the Relevant Yield team at DMEXCO 2024

The Relevant Yield team is heading to Dmexco in Cologne this ...

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blog
Aug 8 2024
  • by Thuy Ho
  • 0 Comments

WetterOnline succeeds with Prebid Mobile integration

WetterOnline is a popular and well-loved name in Germany and ...

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blog
Aug 8 2024
  • by Suvi Leino
  • 0 Comments

Google's new approach: What does the retention of third-party cookies mean?

In July 2024, Google announced on its blog that it would no longer ...

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