Nov 5 2024
How to get started with the Prebid Server?
Header bidding is a programmatic ad sales technique used by more than ...
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Nov 5 2024
Digital Media 2025: Perspectives on Innovation and Growth
The digital media industry is transitioning into a new era, where ...
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Oct 9 2024
How to Do Ad Refresh Properly?
Digital Ad Sellers constantly look for innovative ways to increase ...
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Sep 30 2024
The Impact of Google's Trial on Digital Publishers
The outcome of Google’s antitrust trial could significantly reshape ...
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Sep 25 2024
DMEXCO 2024 Recap: Digital Advertising and Programmatic in Europe and Media Trends for 2025
DMEXCO 2024 once again offered a fantastic opportunity to explore the ...
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Sep 13 2024
Google Topics API in Prebid, does it bring value for buyers and sellers?
In July, we heard that the hard cut of Google Chrome 3rd-party ...
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Sep 9 2024
Ad Sales Analytics and Effective Optimisation with Data
Today, almost everyone in ad sales uses some form of analytics to ...
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Aug 13 2024
Meet the Relevant Yield team at DMEXCO 2024
The Relevant Yield team is heading to Dmexco in Cologne this ...
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Aug 8 2024
WetterOnline succeeds with Prebid Mobile integration
WetterOnline is a popular and well-loved name in Germany and ...
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Aug 8 2024
Google's new approach: What does the retention of third-party cookies mean?
In July 2024, Google announced on its blog that it would no longer ...
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