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We help publishers find more productive ways to operate and advertisers to do more effective online advertising. Our blog and newsletter provide information on industry developments and product updates, as well as tips and best practices.

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Tags: Privacy, GDPR, Publisher, IAB, TCF

TCF version 2.2 - What should I know as a publisher?

IAB Europe’s Transparency & Consent Framework program to help publishers, technology vendors, agencies and advertisers ensure they are GDPR compli...

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by Suvi Leino on Sep 18, 2023 11:49:00 AM
Tags: Relevant Digital

We are looking for a full stack developer with DevOps skills

Interested in working with a data heavy SaaS and advanced data visualisations? We’re looking for a full stack developer to work on our primary product...

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by Ronny Linder on Sep 17, 2023 4:29:00 PM
Tags: Privacy, GDPR, Publisher, IAB, TCF

Belgian data protection authority APD's decision on IAB Europe's TCF standard - what's the situation?

IAB Transparency & Consent Framework (TCF) is an open standard created jointly by IAB Europe and the industry and launched in 2018 to meet the req...

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by Suvi Leino on Sep 8, 2023 9:00:00 AM
Tags: Relevant Digital, Relevant Yield, Event

Meet the Relevant Yield team at DMEXCO 2023

The Relevant Yield team is heading to Dmexco in Cologne this September. We will be on-site at Koelnmesse GmbH on September 20-21, 2023. Our booth loca...

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by Suvi Leino on Aug 7, 2023 3:58:00 PM
Tags: Programmatic, Publisher, Header Bidding, Ad Serving, Relevant Yield

Supply Path Optimisation (SPO) promotes transparency and efficiency in the advertising ecosystem

Both advertisers and publishers have recently returned to a topic that started trending a few years ago: they want to create transparency in digital a...

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by Suvi Leino on Jul 7, 2023 9:51:35 AM
Tags: Relevant Digital

We are looking for a full stack developer

Interested in working with a data heavy SaaS product and advanced data visualisations?

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by Ronny Linder on Jul 2, 2023 4:22:00 PM
Tags: Relevant Digital

We are looking for a fullstack developer with Front-End flair

Interested in working with a data heavy SaaS product and advanced data visualisations? We’re looking for a great full stack developer with a Front-End...

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by Ronny Linder on Jul 1, 2023 3:35:00 PM
Tags: Data, Privacy, Google, Cookies

Google Privacy Sandbox APIs

At the start of 2020, Google revealed plans to block third-party cookies in its Chrome browser within two years. However, in July 2022, the tech giant...

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by Suvi Leino on Jun 15, 2023 12:36:00 PM
Tags: Programmatic, Publisher, Header Bidding, Ad Serving, Relevant Yield

Key takeaways from Prebid.js webinar: updates and roadmap

Prebid Server has been growing rapidly in popularity, but that doesn't stop Prebid JS from evolving. On May 25th, 2023, Prebid hosted a webinar to ann...

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by Thuy Ho on May 30, 2023 5:19:33 PM
Tags: Data, Publisher, Cookies

The importance of contextual data for publishers: Opportunities, ethical considerations and future perspectives

Contextual data and advertising targeting based on it is one of the methods that we believe will gain an increasingly important role in publishers' da...

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by Suvi Leino on May 2, 2023 11:51:53 AM
 

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