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Oct 27 2026
Ad Tech Insights: Google’s Prebid Integration and Agentic Advertising
October has been a month on the road for the Relevant Digital team. ...
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Oct 22 2026
Prebid Server for Publishers: Benefits, Challenges and Implementation
Header bidding lets publishers bring more competing demand to their ...
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Sep 25 2026
Ad Tech Insights: Programmatic Consulting and AI in Customer Success
September has been an eventful month at Relevant Digital. Our team ...
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Sep 24 2026
How Machine Learning Is Changing Floor Price Optimization
Floor prices have long been an important part of publisher yield ...
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Sep 22 2026
Relevant Digital Launches Automated Floor Price Optimization
Relevant Digital is introducing a new optimization engine in Relevant ...
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Sep 14 2026
Cookie Rulings in Finland: Will the Consent or Pay Model Spread?
Finland’s Supreme Administrative Court issued two significant ...
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Aug 26 2026
Ad Tech Insights: Programmatic CTV and Where Publishers Should Focus
If you're reading this recap shortly after the newsletter lands in ...
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Aug 26 2026
AI in Ad Monetisation: What Separates Real Value from Hype?
AI has quickly become an integral part of ad tech solutions. For ...
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Jul 28 2026
Ad Tech Insights: AI Search Traffic and Life After OpenWrap
At Relevant Digital, July’s discussions have highlighted two shifts ...
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Jul 27 2026
Prebid Testing: Server-Side vs. Client-Side vs. Parallel Bidding
Prebid has become the industry standard for header bidding, giving ...
Read More: Prebid Testing: Server-Side vs. Client-Side vs. Parallel Bidding