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RELEVANT DIGITAL - BLOG

Expertise and current insights on digital media commercialisation and advertising

blog
Dec 7 2023

Common Mistakes to Avoid in Programmatic Advertising Sales

Programmatic advertising began shaping up in the mid-2000s with the ...

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blog
Oct 20 2023

How to Choose the Right Monetisation Tools for Programmatic Growth

The world of programmatic advertising is constantly changing, which ...

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blog
Aug 29 2023

How to Optimise On-Page Ad Units for Better Programmatic Performance

In this article, we will cover how to place ad units on pages, ...

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blog
Aug 16 2023

5 Surprising Ways to Succeed in Programmatic Ad Sales

Programmatic advertising is such a competitive market that it compels ...

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blog
Jun 1 2023

5 Prebid Optimisation Tips Every Publisher Should Try

There are numerous settings, both big and small, within Prebid that ...

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blog
May 22 2023

In-App Ad Monetisation: Prebid Mobile Opportunities With Relevant Yield

As mobile usage continues to grow, mobile app publishers are always ...

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blog
Dec 16 2022

How Publishers Can Use Prebid Video to Increase Ad Sales

With advanced header bidding, a publisher can simplify and speed up ...

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blog
Mar 11 2021

How to Set Up Ads.txt: A Guide for Publishers

Authorized Digital Sellers or ads.txt is a project launched by IAB ...

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