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RELEVANT DIGITAL - BLOG

Expertise and current insights on digital media commercialisation and advertising

blog
Feb 25 2026

Server-side Prebid: The Next Step in the Evolution of Programmatic Advertising

Header bidding has significantly transformed programmatic ...

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blog
Oct 27 2025

Prebid Testing: How Server-Side, Client-Side, and Parallel Bidding Compare

Prebid has become a popular industry standard for header bidding ...

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blog
Mar 12 2025

Header Bidding Wrappers Explained: A Guide for Publishers and Ad Networks

What’s tougher—choosing from two or three wrapper options or sifting ...

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blog
Nov 5 2024

Getting Started with Prebid Server: A Practical Guide for Publishers

Header bidding is a programmatic ad sales technique used by more than ...

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blog
Oct 9 2024

Ad Refresh Best Practices: How to Do It Right and Boost Revenue

Digital Ad Sellers constantly look for innovative ways to increase ...

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blog
Aug 8 2024

WetterOnline Increases Mobile Revenue With Prebid Mobile Integration

WetterOnline is a popular and well-loved name in Germany and ...

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blog
Jun 11 2024

Simplifying Header Bidding Management: Tools and Tips for Publishers

Header bidding is one of the best and most common money-makers in ...

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blog
Dec 8 2023

Prebid Server for In-App Monetisation: Key Insights for Publishers

Have you been noticing ‘in-app headerbidding’ appearing more ...

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blog
Apr 4 2023

Testing Prebid: Server-Side vs Client-Side Performance Compared

Prebid is gaining popularity among publishers as an open-source ...

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blog
Jul 15 2022

Getting Started with Ad Refresh in Header Bidding Management

Publishers are constantly looking for new ways to increase their ...

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