RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Petri Kokkonen
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Digital Media 2025: Perspectives on Innovation and Growth
The digital media industry is transitioning into a new era, where ...
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Google Topics API in Prebid, Does It Bring Value for Buyers and Sellers?
In July, we heard that the hard cut of Google Chrome 3rd-party ...
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Commercialising Cookieless Inventory: Current Status and Future Outlook
Recently, Google announced that removing third-party cookie support ...
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Insights into Cookieless Chrome Audience - Time of Rebuilding
"It's the end of the world as we know it, and I feel fine," sang ...
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The Power of Testing: Prebid Server-side vs. Client-side
Prebid is gaining popularity among publishers as an open-source ...
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The current state and future of digital advertising from the top of Europe - IAB Interact starts next week!
IAB Europe’s flagship event of the year, IAB Interact, will be held ...
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Relevant Yield includes now a dynamic header bidding management
Nordic-based Relevant Digital is well known for Relevant Yield, its ...
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Transparency of the data market in a post-GDPR world
When GDPR rolled out 4 months ago, the whole industry was ...
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