What happens in the Adops?
AdOps, which primary task is to support sales and implementation of online advertising, is one of the most strategically important units for online ad...
We help publishers find more productive ways to operate and advertisers to do more effective online advertising. Our blog and newsletter provide information on industry developments and product updates, as well as tips and best practices.
AdOps, which primary task is to support sales and implementation of online advertising, is one of the most strategically important units for online ad...
Suvi Salo started working for Relevant as an AdOps Specialist in February. Suvi is working part time while she is studying Multilingual Management Ass...
Ad Operations (aka "online ad operations", "online advertising operations", "online ad ops", "ad ops", and "ops" in the trade) refers to processes and...
Gradually the year is coming to an end and our thoughts turn to the coming year. In many ways, this year has been very exceptional for all of us. On t...
Typically, programmatic sales means selling and buying online advertising, often using fully automated systems, thereby deviating from traditional sal...
Header bidding is a good revenue driver for publishers, but its reporting and optimization can be confusing and time-consuming. By going through this ...
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