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We help publishers find more productive ways to operate and advertisers to do more effective online advertising. Our blog and newsletter provide information on industry developments and product updates, as well as tips and best practices.

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Tags: Programmatic, Publisher, IAB, Ad Serving

Ads.txt instructions for publishers

Authorized Digital Sellers or ads.txt is a project launched by IAB Tech Lab in 2017 to help ensure that digital advertising inventory is sold only thr...

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by Suvi Leino on Mar 11, 2021 10:50:37 AM
Tags: Privacy, GDPR, Publisher, IAB, TCF

TCF version 2.0 - What should I know as a publisher?

IAB Europe’s Transparency & Consent Framework program to help publishers, technology vendors, agencies and advertisers ensure they are GDPR compliant ...

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by Suvi Leino on Apr 26, 2019 12:48:00 PM
 

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