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Feb 25 2026
Highlights from February: Ad Tech Insights
As the programmatic landscape continues to evolve, publishers are ...
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Feb 25 2026
Server-side Prebid: The Next Step in the Evolution of Programmatic Advertising
Header bidding has significantly transformed programmatic ...
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Jan 28 2026
Highlights from January: Ad Tech Insights
As we look ahead to 2026, the ad tech landscape continues to shift at ...
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Jan 20 2026
TCF and GDPR in Europe: Where We Are Now and What Publishers Need to Know
The IAB Transparency & Consent Framework (TCF) is an open ...
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Dec 17 2025
Highlights from December: Ad Tech Insights
In December, our recap focuses on three developments shaping ...
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Dec 17 2025
AdTech in Review: Key Trends and Takeaways from 2025
Many changes that were already underway became permanent parts of the ...
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Nov 17 2025
How JP/Politikens Hus Improved Ad Revenue Reporting and Efficiency With Relevant Yield
JP/Politikens Hus is one of Denmark’s leading media companies. They ...
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Oct 27 2025
Prebid Testing: How Server-Side, Client-Side, and Parallel Bidding Compare
Prebid has become a popular industry standard for header bidding ...
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Sep 24 2025
How Does the Change in Transaction ID Affect Programmatic Advertising?
Transaction ID (TID) is a technical identifier used in programmatic ...
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Sep 24 2025
What Do the EU’s Political Advertising Restrictions Mean for Publishers?
Political advertising has long been a contentious issue in Europe, ...
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