RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Suvi Leino
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Digital Services Act (DSA) and Its Impact on Online Platform Publishers
The Digital Services Act (DSA) is a regulation of the European Union ...
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What to Expect in Digital Media Sales in 2024
At the beginning of the year, it has been our tradition at Relevant ...
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How to Optimise Ad Sales and Operations for Better Energy Efficiency
In today's digital advertising industry, there is a growing ...
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Header Bidding Analytics: Key Metrics Publishers Should Track
Header bidding is a technique where the publisher simultaneously ...
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Protect Your Digital Ad Revenue With Relevant Yield’s Smart Alarms
Digital sales, development, and ad ops teams usually have a lot going ...
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How to Foster Innovation and Sustainability in Media Sales
Increasing revenue streams from digital advertising and ...
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How to Choose the Right Monetisation Tools for Programmatic Growth
The world of programmatic advertising is constantly changing, which ...
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TCF 2.2 for Publishers: What You Need to Know
IAB Europe’s Transparency & Consent Framework program helps ...
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Belgium’s APD and the IAB TCF Decision: What’s the Current Situation?
IAB Transparency & Consent Framework (TCF) is an open standard ...
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Supply Path Optimisation (SPO): Driving Transparency and Efficiency in Ad Tech
Both advertisers and publishers have recently returned to a topic ...
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