Dec 7 2023
Common Mistakes to Avoid in Programmatic Advertising Sales
Programmatic advertising began shaping up in the mid-2000s with the ...
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Nov 28 2023
Protect Your Digital Ad Revenue With Relevant Yield’s Smart Alarms
Digital sales, development, and ad ops teams usually have a lot going ...
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Nov 27 2023
Ask Us Anything: Your Questions About Relevant Yield, Answered
Relevant Yield is provided by a Nordic-based company, Relevant ...
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Nov 14 2023
How to Foster Innovation and Sustainability in Media Sales
Increasing revenue streams from digital advertising and ...
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Oct 20 2023
How to Choose the Right Monetisation Tools for Programmatic Growth
The world of programmatic advertising is constantly changing, which ...
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Sep 18 2023
TCF 2.2 for Publishers: What You Need to Know
IAB Europe’s Transparency & Consent Framework program helps ...
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Sep 8 2023
Belgium’s APD and the IAB TCF Decision: What’s the Current Situation?
IAB Transparency & Consent Framework (TCF) is an open standard ...
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Sep 5 2023
Supply Path Optimisation (SPO): Driving Transparency and Efficiency in Ad Tech
Both advertisers and publishers have recently returned to a topic ...
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Aug 29 2023
How to Optimise On-Page Ad Units for Better Programmatic Performance
In this article, we will cover how to place ad units on pages, ...
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Aug 16 2023
5 Surprising Ways to Succeed in Programmatic Ad Sales
Programmatic advertising is such a competitive market that it compels ...
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