RELEVANT DIGITAL - BLOG

Expertise and current insights on digital media commercialisation and advertising

blog
Jul 15 2022
  • by Suvi Leino
  • 0 Comments

Header bidding Management: How to get started with Ad refresh?

Publishers are constantly looking for new ways to increase their ...

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blog
May 16 2022
  • by Suvi Leino
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Prebid.org’s tool Professor Prebid is designed to streamline Header Bidding

Prebid.org, the organization that oversees open source Prebid ...

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blog
Mar 10 2022
  • by Suvi Leino
  • 0 Comments

Relevant Digital’s Customer satisfaction

At the end of 2021, we carried out our customer satisfaction survey ...

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blog
Feb 17 2022
  • by Suvi Leino
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Protect your digital advertising revenues with Relevant Yield alarms

Digital sales, development and ad ops teams usually have a lot going ...

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blog
Nov 16 2021
  • by Suvi Leino
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Header bidding Analytics: Important metrics to follow?

Header bidding is a technique where the publisher offers the same ad ...

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blog
Nov 5 2021
  • by Olli Järvilehto
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Bringing Power Back to Publisher Sales Teams

It seems that the digital advertising ecosystem of today is like a ...

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blog
Sep 10 2021
  • by Suvi Leino
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GUIDE: How publisher can optimize programmatic revenue in 3 steps?

For many online publishers, programmatic advertising is an important ...

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blog
Jun 1 2021
  • by Suvi Leino
  • 0 Comments

Apple's IDFA update came into effect, what does the situation look like now?

In June 2020, Apple announced that in the future, iOS applications ...

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blog
Jun 1 2021
  • by Suvi Leino
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How does Prebid make the future without cookies easier for publishers?

Deleting third-party cookies from Chrome is a headache for ...

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blog
May 19 2021
  • by Petri Kokkonen
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The current state and future of digital advertising from the top of Europe - IAB Interact starts next week!

IAB Europe’s flagship event of the year, IAB Interact, will be held ...

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