Nov 16 2021
Header bidding Analytics: Important metrics to follow?
Header bidding is a technique where the publisher offers the same ad ...
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Nov 5 2021
Bringing Power Back to Publisher Sales Teams
It seems that the digital advertising ecosystem of today is like a ...
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Sep 10 2021
GUIDE: How publisher can optimize programmatic revenue in 3 steps?
For many online publishers, programmatic advertising is an important ...
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Jun 1 2021
Apple's IDFA update came into effect, what does the situation look like now?
In June 2020, Apple announced that in the future, iOS applications ...
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Jun 1 2021
How does Prebid make the future without cookies easier for publishers?
Deleting third-party cookies from Chrome is a headache for ...
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May 19 2021
The current state and future of digital advertising from the top of Europe - IAB Interact starts next week!
IAB Europe’s flagship event of the year, IAB Interact, will be held ...
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May 3 2021
How does Universal ID work when third-party cookies are going to be history?
It is not clear yet what will happen to targeting and measurement in ...
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Mar 29 2021
Relevant Yield & ID5 start cooperation
Relevant Yield, the most empowering solution for digital publishers ...
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Mar 11 2021
Ads.txt instructions for publishers
Authorized Digital Sellers or ads.txt is a project launched by IAB ...
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Aug 19 2020
Relevant Yield includes now a dynamic header bidding management
Nordic-based Relevant Digital is well known for Relevant Yield, its ...
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