AD REVENUE OPTIMISATION TIPS FROM THE EXPERTS

Tags: Optimisation tips

Protect your digital advertising revenues with Relevant Yield alarms

Digital sales, development and ad ops teams usually have a lot going on simultaneously. When the focus is firmly on, for example, implementing somethi...

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by Suvi Leino on Nov 28, 2023 6:02:00 PM
Tags: Optimisation tips

Ask Us Anything: Answers to Your Questions About Relevant Yield

Relevant Yield is provided by a Nordic-based company, Relevant Digital, for the need of online publishers and networks to take control and grow their ...

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by Thuy Ho on Nov 27, 2023 4:36:00 PM
Tags: Optimisation tips

How to Optimise On-Page Ad Units for Programmatic Sales?

In this article, we will cover how to place ad units on pages, different techniques, and a few other issues to consider that you can use to optimise y...

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by Tuukka Aaltonen on Aug 29, 2023 11:21:46 AM
Tags: Optimisation tips

5 Unexpected Ways to Unlock Success in Programmatic Advertising Sales

Programmatic advertising is such a competitive market that it compels publishers to innovate in both technology and working culture. Everyone wants to...

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by Thuy Ho on Aug 16, 2023 1:23:20 PM
Tags: Optimisation tips

Case Study: Multivariate testing done with Relevant Yield

Before we became an AdTech company, Relevant Digital provided programmatic management and sales services to over 150 Finnish publishers since 2012. Al...

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by Thuy Ho on Jul 7, 2023 12:24:57 PM
Tags: Optimisation tips

Five Prebid Optimisation Tips & Tricks

There are numerous settings, both big and small, within Prebid that make it possible to optimise your setups. Despite the presence of ‘tricks' in the ...

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by Tuukka Aaltonen on Jun 1, 2023 1:09:31 PM
Tags: Optimisation tips

Ad Monetisation in Apps: Prebid Mobile's opportunities with Relevant Yield

As mobile usage continues to grow, mobile app publishers are always looking for ways to monetise their apps effectively. Prebid Mobile is a popular ch...

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by Thuy Ho on May 22, 2023 11:41:44 AM
Tags: Optimisation tips

The power of testing: Prebid Server-side vs. Client-side

Prebid is gaining popularity among publishers as an open-source header bidding solution that offers many advantages to publishers. The key factors beh...

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by Petri Kokkonen on Apr 4, 2023 12:09:10 PM
Tags: Optimisation tips

GUIDE: How the sell-side can build a strong stack?

Media and websites are different and not all solutions are suitable for everyone, but those who build a framework and operating culture that enables c...

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by Suvi Leino on Mar 22, 2023 2:25:26 PM
Tags: Optimisation tips

How to get started with the Prebid Server?

Header bidding is a programmatic ad sales technique, which is used by more than 70% of publishers to e.g. boost eCPMs, increase fill rates, and maximi...

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by Suvi Leino on Feb 20, 2023 12:30:00 PM
 

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