AD REVENUE OPTIMISATION TIPS FROM THE EXPERTS

Tags: Optimisation tips

GUIDE: How the sell-side can build a strong stack?

Media and websites are different and not all solutions are suitable for everyone, but those who build a framework and operating culture that enables c...

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by Suvi Leino on Mar 22, 2023 2:25:26 PM
Tags: Optimisation tips

How to get started with the Prebid Server?

Header bidding is a programmatic ad sales technique, which is used by more than 70% of publishers to e.g. boost eCPMs, increase fill rates, and maximi...

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by Suvi Leino on Feb 20, 2023 12:30:00 PM
Tags: Optimisation tips

How can a publisher do multivariate testing in advertising sales?

"Start testing, stop guessing" is Relevant Digital's motto for 2023 as our experts continue to encourage multivariate testing among publishers and pro...

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by Thuy Ho on Feb 2, 2023 3:53:22 PM
Tags: Optimisation tips

Ask Us Anything: Answers to Your Questions About Relevant Yield

Relevant Yield is provided by a Nordic-based company Relevant Digital for the need of online publishers and networks to take control and grow their ad...

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by Thuy Ho on Feb 2, 2023 3:33:32 PM
Tags: Optimisation tips

How can a publisher take advantage of prebid video to increase ad sales?

A publisher can simplify and speed up the commercialization of advertising inventory with advanced Header Bidding. Header Bidding is a technology that...

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by Suvi Leino on Dec 16, 2022 7:41:37 AM
Tags: Optimisation tips

Protect your digital advertising revenues with Relevant Yield alarms

Digital sales, development and ad ops teams usually have a lot going on at the same time. When the focus is strongly on, for example, the implementati...

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by Suvi Leino on Dec 16, 2022 7:41:22 AM
Tags: Optimisation tips

Header bidding Analytics: Important metrics to follow?

Header bidding is a technique where the publisher offers the same ad impression, to multiple ad exchanges, simultaneously. Once the highest bid is sel...

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by Suvi Leino on Dec 16, 2022 7:41:18 AM
 

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