RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Thuy Ho
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Multivariate Testing in Ad Monetisation: Effective Strategies for Publishers
"Start testing, stop guessing" is Relevant Digital's motto, as our ...
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AI and Header Bidding – Efficiency and Better Results
Header Bidding allows publishers to increase their ad revenue in ...
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How to Optimise Ad Sales With Smart Analytics and Actionable Data
Today, almost everyone in ad sales uses some form of analytics to ...
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How Timeouts Can Help Increase Ad Revenue
Timeouts can significantly impact publishers' digital ad revenues, ...
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Header Bidding Analytics: Key Metrics Publishers Should Track
Header bidding is a technique where the publisher simultaneously ...
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Case Study: Multivariate Testing Done With Relevant Yield
Before we became an AdTech company, Relevant Digital provided ...
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How to Improve Ad Viewability: 5 Proven Ways to Maximise Visibility and Revenue
Investing in the viewability of ad placements is always topical. ...
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