Mistakes to Avoid in Programmatic Selling?
Programmatic advertising began shaping up in the mid-2000s with the emergence of real-time bidding (RTB) technology. Over the past 15+ years, we've wi...
We help publishers find more productive ways to operate and advertisers to do more effective online advertising. Our blog and newsletter provide information on industry developments and product updates, as well as tips and best practices.
Programmatic advertising began shaping up in the mid-2000s with the emergence of real-time bidding (RTB) technology. Over the past 15+ years, we've wi...
JP / Politikens Hus is one of Denmark's leading media companies. They are behind a large number of news media, publishers, weekly newspapers and niche...
Digital sales, development and ad ops teams usually have a lot going on at the same time. When the focus is strongly on, for example, the implementati...
For many online publishers, programmatic advertising is an important source of revenue. As the share of programmatic revenues is increasing together w...
"It's the end of the world as we know it, and I feel fine," sang R.E.M. in their hit released at the end of the '80s. Maybe it's a bit of a dramatic s...
Private Browsing is a feature of the Safari browser that allows users to browse the web without leaving traces in the browsing history or saving cooki...
The Digital Services Act (DSA) is a regulation of the European Union that will become applicable on February 16, 2024, to improve the regulation of di...
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