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Contextual data and advertising targeting based on it is one of the methods that we believe will gain an increasingly important role in publishers' da...
Familiar and reliable third-party cookies that have served the digital advertising industry for years are likely to disappear from the market in the f...
Olli Järvilehto, COO of Relevant Digital, was visiting our partner ID5's Podcast series, where industry experts share their experiences and thoughts o...
In July 2022, Google announced that it would postpone the removal of third-party cookie support from Chrome until 2024, adding about one year to the o...
It is not clear yet what will happen to targeting and measurement in digital advertising in the future when the use of third-party will end, but it is...
Google has announced its decision to block third-party cookies from Chrome in two years. In June 2021 Google announced that it is delaying its plans t...
Google announced that they will bring new privacy controls to Chrome, following the same path as Safari and Firefox have chosen before, but with a sli...
Prebid Server has been growing rapidly in popularity, but that doesn't stop Prebid JS from evolving. On May 25th, 2023, Prebid hosted a webinar to ann...
Contextual data and advertising targeting based on it is one of the methods that we believe will gain an increasingly important role in publishers' da...
At the start of 2020, Google revealed plans to block third-party cookies in its Chrome browser within two years. However, in July 2022, the tech giant...
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