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Sep 25 2024
DMEXCO 2024 Recap: European AdTech Trends and 2025 Outlook
DMEXCO 2024 once again offered a fantastic opportunity to explore the ...
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Sep 13 2024
Google Topics API in Prebid: Is It Valuable for Publishers and Advertisers?
In July, we heard that the hard cut of Google Chrome 3rd-party ...
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Aug 6 2024
Google Privacy Sandbox APIs Explained: What Publishers Need to Know in 2025
In July 2024, Google announced an update to its approach to ...
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Jul 3 2024
Cannes Lions 2024 Recap: Key Trends and Highlights From the Festival
Cannes Lions is a rather new event for Relevant Digital, as we didn’t ...
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Jun 13 2024
Privacy Sandbox Topics API tests: Updated insights
Nearly six months have passed since Google reduced third-party cookie ...
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May 13 2024
Prebid Mobile: Adapting New Privacy Changes
2024 started with Google (finally) removing third-party cookies for ...
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Apr 23 2024
How Publishers Can Prepare for the End of Third-Party Cookies
The decline of third-party cookies continues to cause headaches for ...
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Feb 28 2024
Cookieless Chrome Audience: A Time for Rebuilding
"It's the end of the world as we know it, and I feel fine," sang ...
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Feb 28 2024
Why Ads May Not Show in Safari’s Private Browsing Mode
Private Browsing is a feature of the Safari browser that allows users ...
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Jan 16 2024
What to Expect in Digital Media Sales in 2024
At the beginning of the year, it has been our tradition at Relevant ...
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