Relevant Yield, the most empowering solution for digital publishers and ad networks to manage and improve their advertising revenues, and ID5 have sta...

Relevant Yield is provided by a Nordic based company Relevant Digital, with more than a decade hands on experience in running programmatic ad operatio...

Authorized Digital Sellers or ads.txt is a project launched by IAB Tech Lab in 2017 to help ensure that digital advertising inventory is sold only thr...

Digital sales, development and ad ops teams usually have a lot of going on at the same time. When the focus is strongly on, for example, the implement...

At the beginning of 2020 Google announced that it will be blocking third-party cookies in Chrome browser within two years. In June 2021 Google announc...

More than 70% of publishers use header bidding to boost eCPMs, increase fill rates, and maximize revenues. These calls can be made either client-side ...

At the beginning of 2020 Google announced that it will be blocking third-party cookies in Chrome browser within two years. In June 2021 Google announc...

At the end of 2020 we carried out our customer satisfaction survey among our Relevant customers. The survey was conducted for the fifth time. We would...

Gradually the year is coming to an end and our thoughts turn to the coming year. In many ways, this year has been very exceptional for all of us. On t...

Typically, programmatic sales means selling and buying online advertising, often using fully automated systems, thereby deviating from traditional sal...