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Oct 9 2024
Ad Refresh Best Practices: How to Do It Right and Boost Revenue
Digital Ad Sellers constantly look for innovative ways to increase ...
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Sep 9 2024
How to Optimise Ad Sales With Smart Analytics and Actionable Data
Today, almost everyone in ad sales uses some form of analytics to ...
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Jul 3 2024
Cannes Lions 2024 Recap: Key Trends and Highlights From the Festival
Cannes Lions is a rather new event for Relevant Digital, as we didn’t ...
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Jun 13 2024
Privacy Sandbox Topics API tests: Updated insights
Nearly six months have passed since Google reduced third-party cookie ...
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May 13 2024
Prebid Mobile: Adapting New Privacy Changes
2024 started with Google (finally) removing third-party cookies for ...
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Dec 7 2023
Common Mistakes to Avoid in Programmatic Advertising Sales
Programmatic advertising began shaping up in the mid-2000s with the ...
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Nov 27 2023
Ask Us Anything: Your Questions About Relevant Yield, Answered
Relevant Yield is provided by a Nordic-based company, Relevant ...
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Aug 16 2023
5 Surprising Ways to Succeed in Programmatic Ad Sales
Programmatic advertising is such a competitive market that it compels ...
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Jul 7 2023
Case Study: Multivariate Testing Done With Relevant Yield
Before we became an AdTech company, Relevant Digital provided ...
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May 22 2023
In-App Ad Monetisation: Prebid Mobile Opportunities With Relevant Yield
As mobile usage continues to grow, mobile app publishers are always ...
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