RELEVANT DIGITAL - BLOG

Expertise and current insights on digital media commercialisation and advertising

blog
Nov 5 2024
  • by Thuy Ho
  • 0 Comments

Getting Started with Prebid Server: A Practical Guide for Publishers

Header bidding is a programmatic ad sales technique used by more than ...

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blog
Nov 5 2024
  • by Petri Kokkonen
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Digital Media in 2025: Innovation, Strategy, and Growth Outlook

The digital media industry is transitioning into a new era, where ...

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blog
Oct 9 2024
  • by Thuy Ho
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Ad Refresh Best Practices: How to Do It Right and Boost Revenue

Digital Ad Sellers constantly look for innovative ways to increase ...

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blog
Sep 25 2024
  • by Suvi Leino
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DMEXCO 2024 Recap: European AdTech Trends and 2025 Outlook

DMEXCO 2024 once again offered a fantastic opportunity to explore the ...

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blog
Sep 13 2024
  • by Petri Kokkonen
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Google Topics API in Prebid: Is It Valuable for Publishers and Advertisers?

In July, we heard that the hard cut of Google Chrome 3rd-party ...

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blog
Sep 9 2024
  • by Thuy Ho
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How to Optimise Ad Sales With Smart Analytics and Actionable Data

Today, almost everyone in ad sales uses some form of analytics to ...

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blog
Aug 13 2024
  • by Suvi Leino
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Meet the Relevant Yield Team at DMEXCO 2024

The Relevant Yield team is heading to Dmexco in Cologne this ...

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blog
Aug 8 2024
  • by Thuy Ho
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WetterOnline Increases Mobile Revenue With Prebid Mobile Integration

WetterOnline is a popular and well-loved name in Germany and ...

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blog
Aug 6 2024
  • by Suvi Leino
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Google Privacy Sandbox APIs Explained: What Publishers Need to Know in 2025

In July 2024, Google announced an update to its approach to ...

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blog
Jul 3 2024
  • by Thuy Ho
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Cannes Lions 2024 Recap: Key Trends and Highlights From the Festival

Cannes Lions is a rather new event for Relevant Digital, as we didn’t ...

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