RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Thuy Ho
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Ad Sales Analytics and Effective Optimisation with Data
Today, almost everyone in ad sales uses some form of analytics to ...
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How to simplify header bidding management?
Header bidding is one of the best and most common money-makers in ...
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What developments can be expected in digital media sales in 2024?
At the beginning of the year, it has been our tradition at Relevant ...
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How to optimise advertising sales and operations for greater energy efficiency?
In today's digital advertising industry, there is a growing ...
Read More- by Alex Fawcett
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Navigating Prebid Server for In-App Monetisation: Insights and Considerations
Have you been noticing ‘in-app headerbidding’ appearing more ...
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How to foster innovative and sustainable media sales?
Increasing revenue streams from digital advertising and ...
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Supply Path Optimisation (SPO) promotes transparency and efficiency in the advertising ecosystem
Both advertisers and publishers have recently returned to a topic ...
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Key takeaways from Prebid.js webinar: updates and roadmap
Prebid Server has been growing rapidly in popularity, but that ...
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Prebid Server - Development plans and potentials for revenue
With the ongoing changes in the programmatic advertising ecosystem, ...
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Prebid's 2023 Trends
In 2022, programmatic advertising continued to have a significant ...
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