Discover topics that interest you:
May 12 2025
Demand Path Optimisation Survey: Aligning Publisher and SSP Goals
The efficiency of the digital advertising market does not depend ...
Read More
Apr 30 2025
Third-Party Cookies Remain in Chrome: Key Takeaways for Publishers
In April 2025, Google announced that it would no longer roll out a ...
Read More
Apr 7 2025
Trusted Server Explained: Why It Matters for Publishers in 2025
Trusted Server is an open-source server-side solution developed by ...
Read More
Mar 11 2025
Relevant Digital Expands Its Presence in the U.S. Market
Relevant Digital continues its expansion in the North American market ...
Read More
Feb 11 2025
Programmatic and Direct Ad Sales: Why Publishers Need Both
The advertising sales landscape is more diverse than ever, and it is ...
Read More
Jan 16 2025
Overview of the "Pay or Okay" Model in Europe
In recent years, the funding models for digital services have become ...
Read More
Jan 14 2025
How Relevant Yield Helps Publishers Succeed: Vision and Innovation in Action
At our core, we are driven by curiosity and a passion for supporting ...
Read More
Jan 14 2025
Programmatic Advertising Trends 2025: What Publishers Should Watch
Programmatic advertising has established itself as the cornerstone of ...
Read More
Dec 10 2024
SSP Curated Deals: Do They Benefit Publishers?
At the core of a digital publisher’s success lies the ability to ...
Read More
Dec 10 2024
AdTech in Review: Key Trends and Takeaways from 2024
The year 2024 marked a significant turning point for digital media. ...
Read More