RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Petri Kokkonen
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Digital Media in 2025: Innovation, Strategy, and Growth Outlook
The digital media industry is transitioning into a new era, where ...
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DMEXCO 2024 Recap: European AdTech Trends and 2025 Outlook
DMEXCO 2024 once again offered a fantastic opportunity to explore the ...
Read More- by Petri Kokkonen
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Google Topics API in Prebid: Is It Valuable for Publishers and Advertisers?
In July, we heard that the hard cut of Google Chrome 3rd-party ...
Read More- by Suvi Leino
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Meet the Relevant Yield Team at DMEXCO 2024
The Relevant Yield team is heading to Dmexco in Cologne this ...
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What Google’s Cookie Policy Shift Means for Publishers in 2025?
In July 2024, Google announced on its blog that it would no longer ...
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Google Privacy Sandbox APIs Explained: What Publishers Need to Know in 2025
In July 2024, Google announced an update to its approach to ...
Read More- by Thuy Ho
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Cannes Lions 2024 Recap: Key Trends and Highlights From the Festival
Cannes Lions is a rather new event for Relevant Digital, as we didn’t ...
Read More- by Thuy Ho
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Privacy Sandbox Topics API tests: Updated insights
Nearly six months have passed since Google reduced third-party cookie ...
Read More- by Thuy Ho
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Prebid Mobile: Adapting New Privacy Changes
2024 started with Google (finally) removing third-party cookies for ...
Read More- by Suvi Leino
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How Publishers Can Prepare for the End of Third-Party Cookies
The decline of third-party cookies continues to cause headaches for ...
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