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RELEVANT DIGITAL - BLOG

Expertise and current insights on digital media commercialisation and advertising

blog
Jun 11 2024

Simplifying Header Bidding Management: Tools and Tips for Publishers

Header bidding is one of the best and most common money-makers in ...

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blog
May 13 2024

Prebid Mobile: Adapting New Privacy Changes

2024 started with Google (finally) removing third-party cookies for ...

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blog
Apr 23 2024

How Publishers Can Prepare for the End of Third-Party Cookies

The decline of third-party cookies continues to cause headaches for ...

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blog
Feb 28 2024

Cookieless Chrome Audience: A Time for Rebuilding

"It's the end of the world as we know it, and I feel fine," sang ...

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blog
Feb 28 2024

Why Ads May Not Show in Safari’s Private Browsing Mode

Private Browsing is a feature of the Safari browser that allows users ...

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blog
Jan 16 2024

What to Expect in Digital Media Sales in 2024

At the beginning of the year, it has been our tradition at Relevant ...

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blog
Jan 15 2024

How to Optimise Ad Sales and Operations for Better Energy Efficiency

In today's digital advertising industry, there is a growing ...

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blog
Dec 8 2023

Prebid Server for In-App Monetisation: Key Insights for Publishers

Have you been noticing ‘in-app headerbidding’ appearing more ...

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blog
Dec 7 2023

Common Mistakes to Avoid in Programmatic Advertising Sales

Programmatic advertising began shaping up in the mid-2000s with the ...

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blog
Nov 28 2023

Protect Your Digital Ad Revenue With Relevant Yield’s Smart Alarms

Digital sales, development, and ad ops teams usually have a lot going ...

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