RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Thuy Ho
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Key takeaways from Prebid.js webinar: updates and roadmap
Prebid Server has been growing rapidly in popularity, but that ...
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Ad Monetisation in Apps: Prebid Mobile's Opportunities with Relevant Yield
As mobile usage continues to grow, mobile app publishers are always ...
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The importance of contextual data for publishers: Opportunities, ethical considerations and future perspectives
Contextual data and advertising targeting based on it is one of the ...
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Skalden Media Increased Revenue and Autonomy with Relevant Yield
Skalden Media is a Hamburg-based consulting agency that focuses on ...
Read More- by Petri Kokkonen
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The Power of Testing: Prebid Server-side vs. Client-side
Prebid is gaining popularity among publishers as an open-source ...
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GUIDE: How the sell-side can build a strong stack?
Media and websites are different and not all solutions are suitable ...
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Key data trends for Publishers in 2024
Familiar and reliable third-party cookies that have served the ...
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Prebid Server - Development plans and potentials for revenue
With the ongoing changes in the programmatic advertising ecosystem, ...
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Relevant Digital's priorities 2023
In February, the Relevant Digital team assembled to celebrate the ...
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How can a publisher do multivariate testing in advertising sales?
"Start testing, stop guessing" is Relevant Digital's motto for 2023 ...
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