What happens in the Adops?
AdOps, which primary task is to support sales and implementation of online advertising, is one of the most strategically important units for online ad...
We help publishers find more productive ways to operate and advertisers to do more effective online advertising. Our blog and newsletter provide information on industry developments and product updates, as well as tips and best practices.
AdOps, which primary task is to support sales and implementation of online advertising, is one of the most strategically important units for online ad...
The title, “What is an ad server” might seem too basic for anyone that is already familiar with ad operations. But there IS confusion about this! Sinc...
The Implementation of Ads.txt file has become a standard very rapidly. By the end of October, DoubleClick Bid Manager will only buy a publisher’s inve...
Are you considering to change ad server? Ad server migration and implementation requires ad management skills and a thorough knowledge of ad operation...
At the start of 2020, Google revealed plans to block third-party cookies in its Chrome browser within two years. However, in July 2022, the tech giant...
The phasing out of third-party cookie support continues to be a headache for publishers, especially from the perspective of programmatic advertising r...
Working with publishers has taught Relevant Digital much about the ins and outs of developing technology in-house versus utilising solutions developed...
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