RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Thuy Ho
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Prebid's 2023 Trends
In 2022, programmatic advertising continued to have a significant ...
Read More- by Suvi Leino
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How to improve the viewability of ad placements?
Investing in the viewability of ad placements is always topical. What ...
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JP/Politikens Hus streamline their processes and efficiency with Relevant Yield
JP / Politikens Hus is one of Denmark's leading media companies. They ...
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Header bidding Management: How to get started with Ad refresh?
Publishers are constantly looking for new ways to increase their ...
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Prebid.org’s tool Professor Prebid is designed to streamline Header Bidding
Prebid.org, the organization that oversees open source Prebid ...
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Protect your digital advertising revenues with Relevant Yield alarms
Digital sales, development and ad ops teams usually have a lot going ...
Read More- by Olli Järvilehto
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Bringing Power Back to Publisher Sales Teams
It seems that the digital advertising ecosystem of today is like a ...
Read More- by Suvi Leino
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GUIDE: How publisher can optimize programmatic revenue in 3 steps?
For many online publishers, programmatic advertising is an important ...
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Ads.txt instructions for publishers
Authorized Digital Sellers or ads.txt is a project launched by IAB ...
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Client Side Header Bidding models in Programmatic sales
Header bidding is a technique where the publisher offers the same ad ...
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