RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Suvi Leino
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CASE: Driving Cookieless Audience Targeting with Shared IDs
The digital advertising landscape is constantly evolving. One of the ...
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Podcast: How to thrive in the cookieless present (and future) with shared IDs
Olli Järvilehto, COO of Relevant Digital, was visiting our partner ...
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Apple's IDFA update came into effect, what does the situation look like now?
In June 2020, Apple announced that in the future, iOS applications ...
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How does Universal ID work when third-party cookies are going to be history?
It is not clear yet what will happen to targeting and measurement in ...
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Relevant Yield & ID5 start cooperation
Relevant Yield, the most empowering solution for digital publishers ...
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Third-party cookies: how will digital marketing survive without them?
Google has announced its decision to block third-party cookies from ...
Read More- by Olli Järvilehto
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Google Chrome’s privacy changes - mean for advertising ecosystem?
Google announced that it will bring new privacy controls to Chrome, ...
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TCF version 2.0 - What should I know as a publisher?
NOTE! 21.9.2022 Based on the current market information, European ...
Read More- by Olli Järvilehto
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Data traders’ drop out game has started?
Last week, it was reported that Oracle has stopped selling AddThis ...
Read More- by Petri Kokkonen
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Transparency of the data market in a post-GDPR world
When GDPR rolled out 4 months ago, the whole industry was ...
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