RELEVANT DIGITAL - BLOG

Expertise and current insights on digital media commercialisation and advertising

blog
Sep 18 2023
  • by Suvi Leino
  • 0 Comments

TCF version 2.2 - What should I know as a publisher?

IAB Europe’s Transparency & Consent Framework program to help ...

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blog
Sep 8 2023
  • by Suvi Leino
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Belgian data protection authority APD's decision on IAB Europe's TCF standard - what's the situation?

IAB Transparency & Consent Framework (TCF) is an open standard ...

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blog
Sep 5 2023
  • by Suvi Leino
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Supply Path Optimisation (SPO) promotes transparency and efficiency in the advertising ecosystem

Both advertisers and publishers have recently returned to a topic ...

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blog
May 30 2023
  • by Thuy Ho
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Key takeaways from Prebid.js webinar: updates and roadmap

Prebid Server has been growing rapidly in popularity, but that ...

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blog
May 2 2023
  • by Suvi Leino
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The importance of contextual data for publishers: Opportunities, ethical considerations and future perspectives

Contextual data and advertising targeting based on it is one of the ...

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blog
Mar 20 2023
  • by Suvi Leino
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Key data trends for Publishers in 2024

Familiar and reliable third-party cookies that have served the ...

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blog
Mar 20 2023
  • by Thuy Ho
  • 0 Comments

Prebid Server - Development plans and potentials for revenue

With the ongoing changes in the programmatic advertising ecosystem, ...

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blog
Mar 2 2023
  • by Suvi Leino
  • 0 Comments

Relevant Digital's priorities 2023

In February, the Relevant Digital team assembled to celebrate the ...

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blog
Feb 1 2023
  • by Thuy Ho
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Prebid's 2023 Trends

In 2022, programmatic advertising continued to have a significant ...

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blog
Jan 5 2023
  • by Suvi Leino
  • 0 Comments

What developments can be expected in digital media sales in 2023?

At the turn of the year, we at Relevant Digital have had a habit of ...

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