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Nov 6 2024
Programmatic Advertising in 2024: Key Publisher Insights and Attitudes
IAB Europe has again released its annual 'Attitudes to Programmatic ...
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Nov 5 2024
Getting Started with Prebid Server: A Practical Guide for Publishers
Header bidding is a programmatic ad sales technique used by more than ...
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Nov 5 2024
Digital Media in 2025: Innovation, Strategy, and Growth Outlook
The digital media industry is transitioning into a new era, where ...
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Oct 9 2024
Ad Refresh Best Practices: How to Do It Right and Boost Revenue
Digital Ad Sellers constantly look for innovative ways to increase ...
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Sep 25 2024
DMEXCO 2024 Recap: European AdTech Trends and 2025 Outlook
DMEXCO 2024 once again offered a fantastic opportunity to explore the ...
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Sep 13 2024
Google Topics API in Prebid: Is It Valuable for Publishers and Advertisers?
In July, we heard that the hard cut of Google Chrome 3rd-party ...
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Sep 9 2024
How to Optimise Ad Sales With Smart Analytics and Actionable Data
Today, almost everyone in ad sales uses some form of analytics to ...
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Aug 8 2024
WetterOnline Increases Mobile Revenue With Prebid Mobile Integration
WetterOnline is a popular and well-loved name in Germany and ...
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Aug 6 2024
Google Privacy Sandbox APIs Explained: What Publishers Need to Know in 2025
In July 2024, Google announced an update to its approach to ...
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Jul 3 2024
Cannes Lions 2024 Recap: Key Trends and Highlights From the Festival
Cannes Lions is a rather new event for Relevant Digital, as we didn’t ...
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