RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Petri Kokkonen
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Google Topics API in Prebid: Is It Valuable for Publishers and Advertisers?
In July, we heard that the hard cut of Google Chrome 3rd-party ...
Read More- by Thuy Ho
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How to Optimise Ad Sales With Smart Analytics and Actionable Data
Today, almost everyone in ad sales uses some form of analytics to ...
Read More- by Thuy Ho
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WetterOnline Increases Mobile Revenue With Prebid Mobile Integration
WetterOnline is a popular and well-loved name in Germany and ...
Read More- by Suvi Leino
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Google Privacy Sandbox APIs Explained: What Publishers Need to Know in 2025
In July 2024, Google announced an update to its approach to ...
Read More- by Thuy Ho
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Cannes Lions 2024 Recap: Key Trends and Highlights From the Festival
Cannes Lions is a rather new event for Relevant Digital, as we didn’t ...
Read More- by Thuy Ho
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Privacy Sandbox Topics API tests: Updated insights
Nearly six months have passed since Google reduced third-party cookie ...
Read More- by Thuy Ho
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Simplifying Header Bidding Management: Tools and Tips for Publishers
Header bidding is one of the best and most common money-makers in ...
Read More- by Thuy Ho
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Prebid Mobile: Adapting New Privacy Changes
2024 started with Google (finally) removing third-party cookies for ...
Read More- by Suvi Leino
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How Publishers Can Prepare for the End of Third-Party Cookies
The decline of third-party cookies continues to cause headaches for ...
Read More- by Suvi Leino
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How Timeouts Can Help Increase Ad Revenue
Timeouts can significantly impact publishers' digital ad revenues, ...
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