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RELEVANT DIGITAL - BLOG

Expertise and current insights on digital media commercialisation and advertising

blog
Feb 10 2025

Relevant AI Is Here: Smarter Ad Monetisation With AI-Powered Assistance

Relevant Digital introduces Relevant AI. This AI-powered tool ...

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blog
Jan 16 2025

Overview of the "Pay or Okay" Model in Europe

In recent years, the funding models for digital services have become ...

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blog
Jan 14 2025

How Relevant Yield Helps Publishers Succeed: Vision and Innovation in Action

At our core, we are driven by curiosity and a passion for supporting ...

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blog
Jan 14 2025

Programmatic Advertising Trends 2025: What Publishers Should Watch

Programmatic advertising has established itself as the cornerstone of ...

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blog
Dec 10 2024

SSP Curated Deals: Do They Benefit Publishers?

At the core of a digital publisher’s success lies the ability to ...

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blog
Dec 10 2024

AdTech in Review: Key Trends and Takeaways from 2024

The year 2024 marked a significant turning point for digital media. ...

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blog
Nov 6 2024

Programmatic Advertising in 2024: Key Publisher Insights and Attitudes

IAB Europe has again released its annual 'Attitudes to Programmatic ...

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blog
Nov 5 2024

Getting Started with Prebid Server: A Practical Guide for Publishers

Header bidding is a programmatic ad sales technique used by more than ...

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blog
Nov 5 2024

Digital Media in 2025: Innovation, Strategy, and Growth Outlook

The digital media industry is transitioning into a new era, where ...

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blog
Oct 9 2024

Ad Refresh Best Practices: How to Do It Right and Boost Revenue

Digital Ad Sellers constantly look for innovative ways to increase ...

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