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Relevant Digital Oy

We help publishers find more productive ways to operate and advertisers to do more effective online advertising. Our blog and newsletter provide information on industry developments and product updates, as well as tips and best practices.

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Tags: IAB, Relevant Digital

The current state and future of digital advertising from the top of Europe - IAB Interact starts next week!

IAB Europe’s flagship event of the year, IAB Interact, will be held virtually next week. The event is spread over three days from Tuesday to Thursday ...

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by Petri Kokkonen on May 19, 2021 1:04:10 PM
Tags: Data, Privacy, Technologies, Publisher, Cookies, Relevant Digital, Relevant Yield

How does Universal ID work when third-party cookies are going to be history?

It is not clear yet what will happen to targeting and measurement in digital advertising in the future when the use of third-party will end, but it is...

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by Suvi Leino on May 3, 2021 11:19:20 AM
Tags: Technologies, Publisher, Relevant Digital, Relevant Yield

Relevant Yield started with a new sales partner in Germany

We are happy to share that Relevant Yield, the most empowering solution for digital publishers and ad networks to manage and improve their advertising...

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by Suvi Leino on Apr 20, 2021 11:43:47 AM
Tags: Privacy, Technologies, Publisher, Relevant Digital, Relevant Yield

Relevant Yield & ID5 start cooperation

Relevant Yield, the most empowering solution for digital publishers and ad networks to manage and improve their advertising revenues, and ID5 have sta...

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by Suvi Leino on Mar 29, 2021 3:42:10 PM
Tags: Technologies, Publisher, Relevant Digital, Relevant Yield

People behind the Relevant Yield development: Einar Sandberg

Relevant Yield is provided by a Nordic based company Relevant Digital, with more than a decade hands on experience in running programmatic ad operatio...

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by Suvi Leino on Mar 26, 2021 10:14:41 AM
Tags: Relevant Digital

Relevant Digital’s Customer satisfaction

At the end of 2020 we carried out our customer satisfaction survey among our Relevant customers. The survey was conducted for the fifth time. We would...

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by Suvi Leino on Feb 2, 2021 11:00:00 AM
Tags: Advertiser, Publisher, Relevant Digital

Digital media and marketing trends for 2021

Gradually the year is coming to an end and our thoughts turn to the coming year. In many ways, this year has been very exceptional for all of us. On t...

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by Suvi Leino on Dec 9, 2020 12:39:00 PM
Tags: Relevant Audience, Advertiser, Relevant Digital

MTVuutiset.fi joins Relevant Audience

MTV and Aller set up a joint data marketplace in 2016. However, the companies have now decided to end their collaboration and MTVuutiset.fi is joining...

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by Suvi Leino on Nov 21, 2019 12:43:00 PM
Tags: Data, Relevant Digital

Relevant Digital is more than ad-tech

Relevant Digital Oy is well-known for setting up tools and technologies required for online advertising and for developing and commercialising online ...

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by Suvi Leino on Feb 19, 2019 3:24:00 PM
Tags: Relevant Digital

Petri Kokkonen was appointed a chairman of IAB Finland

IAB Finland, the association of digital media and marketing industries in Finland, has elected a new board at the general assembly on Wednesday 22th N...

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by Suvi Leino on Nov 26, 2018 2:01:00 PM
 

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