RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Suvi Leino
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Supply Path Optimisation (SPO) promotes transparency and efficiency in the advertising ecosystem
Both advertisers and publishers have recently returned to a topic ...
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Key takeaways from Prebid.js webinar: updates and roadmap
Prebid Server has been growing rapidly in popularity, but that ...
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Prebid Server - Development plans and potentials for revenue
With the ongoing changes in the programmatic advertising ecosystem, ...
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Relevant Digital's priorities 2023
In February, the Relevant Digital team assembled to celebrate the ...
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Prebid's 2023 Trends
In 2022, programmatic advertising continued to have a significant ...
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What developments can be expected in digital media sales in 2023?
At the turn of the year, we at Relevant Digital have had a habit of ...
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How to improve the viewability of ad placements?
Investing in the viewability of ad placements is always topical. What ...
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CASE: Driving Cookieless Audience Targeting with Shared IDs
The digital advertising landscape is constantly evolving. One of the ...
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Relevant Yield: Trends and our experience in maximizing advertising revenue
In particular, publishers who receive income from selling media space ...
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Key findings: Attitudes to programmatic advertising 2022
The "Attitudes to Programmatic Advertising" report published annually ...
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