RELEVANT DIGITAL - BLOG
Expertise and current insights on digital media commercialisation and advertising
- by Suvi Leino
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Prebid.org’s tool Professor Prebid is designed to streamline Header Bidding
Prebid.org, the organization that oversees open source Prebid ...
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Protect your digital advertising revenues with Relevant Yield alarms
Digital sales, development and ad ops teams usually have a lot going ...
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Header bidding Analytics: Important metrics to follow?
Header bidding is a technique where the publisher offers the same ad ...
Read More- by Olli Järvilehto
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Bringing Power Back to Publisher Sales Teams
It seems that the digital advertising ecosystem of today is like a ...
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GUIDE: How publisher can optimize programmatic revenue in 3 steps?
For many online publishers, programmatic advertising is an important ...
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How does Prebid make the future without cookies easier for publishers?
Deleting third-party cookies from Chrome is a headache for ...
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How does Universal ID work when third-party cookies are going to be history?
It is not clear yet what will happen to targeting and measurement in ...
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Relevant Yield & ID5 start cooperation
Relevant Yield, the most empowering solution for digital publishers ...
Read More- by Petri Kokkonen
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Relevant Yield includes now a dynamic header bidding management
Nordic-based Relevant Digital is well known for Relevant Yield, its ...
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Client-side or Server-side Header bidding?
More than 70% of publishers use header bidding to boost eCPMs, ...
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